theaussieword.com catches up with Loviet for a special interview.
How and where did it all begin for you? What drew your interest to the music industry?
I was always surrounded by art and music growing up – my mom sang in a band and my dad is a painter. I was always drawn to it and started taking piano lessons when I was 5 years old. It wasn’t until I was a teenager that I really became interested in the industry. I went to school for Music and Recording for three years and got some footing living on my own, doing as much as possible, performing all the time and meeting as many people as I could!
What motivates or influences you in your quest to make great music?
Creating and performing anything has always made me feel happy and full. I think it’s the feeling that drives me, and the hope that the things I make could connect with people or matter in some bigger way. It’s just an energy that is ingrained in me now, but I think that great music speaks for itself, and that regardless of all the industry ins and outs, that’s the most important thing and achieving it isn’t easy. That challenge alone motivates me to work harder and do my best.
What are your biggest goals you hope to accomplish as an artist?
Make great music, connect with people and see the world.
What can we expect from you in the coming months? Any plans to tour?
New tunes, more releases and definitely some touring plans in the works! I would LOVE to come to Australia!
Tell us a bit about your latest release and how would you best describe your music?
“Symbol of Love” is this big gritty feels kind of song that I wrote and recorded with Toronto based producer Hill Kourkoutis. This song is our spin on heartbreak and a “Symbol of Love” being this negative memory or thing you are left with after a relationship, and how to move on or come to terms with things. I describe my music as polished but chipped pop/rock. We’re always mixing two worlds, between raw, sweaty live shows (being influenced by a lot of rock bands coming up from all eras), but also writing songs that are very pop and polished, having a love for this production style.
Give us an insight into your creative process. What gets you writing songs?
I used to write mostly just in the moment, when the inspiration struck me or just to get anything I was feeling off my chest, but the more I’ve written and collaborated with people, the more my process changes. I find that other people are definitely fueling my fire these days and giving me a new way to say the things I want to say, and write about things I’ve never written about before. I love writing on my own and co-writing equally, but it’s always a challenge and though it can be super emotionally draining, it always feels rewarding. Even when some tunes never see the light of day.
Is there a hidden meaning in any of your music?
There are usually layers when I’m writing a song. I’m happy if any listener can put their own spin on the things I sing about, and make it feel totally their own. The only real hidden elements are the actual people and events that my songs are about. No shade.
Success, what is the secret to it?
““You miss 100% of the shots you don’t take” – Wayne Gretzky” – Michael Scott
What has been your biggest career highlight so far?
Just working on music and accomplishing a lot in a year, after just landing in a new city on a new grind. I’m so stoked to have two singles out that have received good vibes and made a bunch of new friends through the process.
Which stars of the music industry do you find inspiring?
Haim, H.E.R., Sheryl Crow, Stevie, Riri, The Japanese House, Robyn, Lana. All the gals that know whatsup.
Are there any new projects in the pipeline?
New music set for release 2020 🙂
The music industry is huge, where do you see yourself a few years from now?
The universe is a wild place, but my plans will be to play a lot of shows and release a lot of music, always <3
What is your favourite and least favourite part about this line of work and why?
Making music, playing shows and just doing what I love is the best part by far, but it’s also so hard, mentally and physically, and unless you see it first hand I imagine it’s hard for other people to really understand, so sometimes that’s tough/isolating.
Name a few of your favourite Australian artists.
Courtney Barnett, Troye Sivan, Tame Impala, Last Dinosaurs
The shape of the music industry has changed significantly over the years, including the use of social media, how do you feel about the industry as a whole and what does it mean to you in getting your records out into the public eye?
I think that social media has been so good for indie artists and I’m a huge fan of platforms like Instagram, having made a space entirely devoted to imagery and design. Finding a unique aesthetic has never been more important than now, which is challenging but also very exciting. I’m all about this era and new way of connecting yourself to the world. I’ve found so many of my favourite bands through these platforms, but it’s also pretty intense and oversaturated and altering the way we perceive artists/bands and ourselves/people. I think it will keep changing like the wildfire it is, so we’ll see! I’ve got mixed feels haha.
How do you plan on cracking the international market?
Just strive to make music that can hold up to the amazing international artist out there that I already love.
Do you collaborate with others? Who is on your wish-list?
Collaborating is so amazing and there are so many folks I’d love to work with… Jack Antanoff has produced a lot of amazing tracks. I’m excited to keep exploring this and always have an open door myself for writers and producers.
What advice do you give for someone wanting to follow in your footsteps?
Trust your gut and don’t settle.
A message for your fans. How do you best interact and respond with your fans?
All the socials are great for connecting with fans but I’m also here for spending time at shows and working on bridging that gap between performing on stage and interacting with your audience, doing more things in person. Putting down our phones for a sec, ya know?
Any last words?
Thank-you for the kindness and featuring my single! I hope everyone digs and I’m so excited to share more music soon.