Invented a little more than a year ago by two brothers, Paolo e Nicolò Mantini, founders of Clockbeats SRL, Matchfy is the first professional platform that connects artists and independent playlist curators on Spotify. This streaming service has now become fundamental. And one of the less expensive ways to promote yourself is “pitch to playlist”: being part of famous playlists very similar to your genre. However, selecting the playlists can turn out to be a real undertaking given the huge amount of playlists on Spotify.
